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Photographic, cinematographic and optical apparatus and instruments; apparatus for recording, capturing, storing, processing, editing, displaying, transmission, reproduction and play back of sound or images; digital and optical recording media; audio, video, imaging, virtual-reality and presence-capture software; cameras; audio, video, imaging, virtual-reality and presence-capture sensors; head-mounted displays; spectacles (optics); downloadable sound and image files; audio, video and images encoder/decoder (codec); computer programs and software, namely algorithms for the compression, decompression, encoding, decoding and processing of audio, video and imaging data; electronic publications; chips [integrated circuits]; microprocessors; parts, fittings and accessories of all the aforementioned goods. Audio, video and images editing and production services; rental of audio, video, digital media and multimedia hardware. Audio, video, imaging, digital media, multimedia and virtual reality technology services and research relating thereto; engineering and development of audio, imaging, video, digital media, multimedia and virtual reality hardware and software; technological analysis, research, development, support, technical troubleshooting and consultancy services in the field of audio, imaging, video, digital media, multimedia, virtual reality and presence capture technologies; data encoding and decoding services; software as a service [SaaS]; platform-as-a-service (PaaS); rental of virtual reality software and hardware; rental of audio, imaging, video, digital media, multimedia, virtual reality and presence capture software; rental of scientific and technological imaging and presence capture hardware.